Roaster's Choice Coffee Subscription




Like so many of Ecuador’s best coffee producers, Galo Morales is constantly pushing boundaries and striving for better results: constant experimentation between altitudes, soil types, and cutting-edge plant care techniques are part of what makes his farm successful. In addition, Galo’s experience in the value chain allowed him to found his own export company and create opportunities for other farms. This lot comes from various producers organized around Finca Cruz Loma, who work with Galo and Maria Alexandra to improve their processing techniques and export capacity. They called this lot “Chirimoya”, after the unique white-fleshed fruit that grows in the Andes, which is as complex, delicate, and floral as this coffee. Principal harvest months in Pichincha and Imbabura are June to September, but farms often continue picking through December. Ecuador’s namesake position on the Earth’s equator means that medium-altitude coffee enjoys practically a perfect year-round growing season, often with flowering and ripe cherry sharing the same branch most months. For small farms this means a small but long-term labor force to manage the slow, perfectionistic work required for such a drawn-out harvest.

Roast Level

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light dark

Light roasting highlights a coffee’s more delicate flavors, such as fruit and flowers. These coffee beans have very little to no oil on them.

Cupping Notes

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Various producers organized by Finca Cruz Loma


Imbabura and Pichincha Provinces, Ecuador
The varietal type


Caturra, Typica

Roast Body

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Mild Body

Often described as tea-like and smooth, mild-bodied coffees tend to be light and bright on the palate.

What is Roaster's Choice?

Enjoy a curated selection of specialty coffees delivered to your door with Fresh Roasted Coffee's exclusive Roaster's Choice coffee subscription program. Try a unique single origin coffee from a new country every month. Each coffee is hand-selected and roasted in small batches. Our precision eco-friendly roasting ensures you taste the true origin of these magnificent coffees. Your coffee will be roasted and shipped to your door on the second Wednesday of every month. Enjoy a journey of specialty coffee bliss with our premium Roaster's Choice Coffee Subscription.


  1. STEP 1: Select a 3, 6 or 12 month coffee subscription
  2. STEP 2: Select your coffee preference (12 ounce bag or 18 count coffee pods)
  3. STEP 3: Pay a one-time price with shipping included
  4. STEP 4: Sit back and enjoy your curated coffee delivered monthly

* Discounts are not eligible on this product, most of the time.

A rolling Ecuadorian hillside with illustrated stars and warped text.

Ecuador Finca Cruz Loma - Pichincha & Imbabura

We’re excited to announce our very first Ecuadorian coffee into Roaster’s Choice history. Experimentation is at the heart of Ecuadorian specialty coffee production, and Galo Morales’ lots are no exception. Grown between 1,400 and 1,700 masl, where coffee matures more slowly, giving it its sweet time to gradually dev...

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