Types of Coffee Roasts & Coffee Flavor Profiles
Marlena S.
Wednesday, January 29, 2020
— Updated March 03, 2023
Determine Your Preferred Coffee Roast Level
Light Roast:
Light roast coffee beans are light brown in color and are a preferred roast for more mild-bodied coffees. Light roast coffee should not have any oil on the surface of the coffee beans. If you prefer light, fragrant, floral or fruity coffee notes - you'll enjoy a light roast coffee.
AKA: Light City, Half City, Cinnamon, New England
Medium Roast:
Medium roast coffee is medium brown in color with a non-oily surface. Traditionally, a medium roast is the most preferred type of coffee roast in America. If you prefer a flavorful, traditional cup of coffee you'll enjoy a medium roast.
AKA: City, American, Breakfast
Medium-Dark Roast:
Medium-dark roast coffee beans are a rich, dark brown color with a semi-oily surface. This type of roast produces a modest bittersweet aftertaste. If you prefer slight bittersweet notes and deep flavors, you'll enjoy a medium-dark roast.
AKA: Full City
Dark Roast:
Dark roast coffee beans are nearly black, oily and produce a noticeable bitterness. The darker the coffee bean, the less acidity will be present in the coffee. If you prefer a heavy mouthfeel and strong flavor, you'll enjoy a dark roast coffee.
AKA: High, Continental, New Orleans, European, Espresso, Viennese, Italian, French
Determine Your Preferred Coffee Flavor Profile
Mild:
Coffee with a mild body is not sharp, pungent or strong. Many light roast coffees normally possess a mild flavor profile.
Bold:
Coffee with a bold body has a strong and noticeable flavor. Coffees from medium to dark roast levels normally possess a bold flavor profile.
Extra Bold:
Coffee with an extra bold body has flavors that are extremely strong and pronounced. Dark roast coffees normally possess an extra bold flavor profile.
27 Comments
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CWCharles R. Williams
Do you put a “roasted on” date on the coffee? What is the usual time between roasting and delivery (Massachusetts)? Thanks.
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EGEd G
We’re planning to start a business in Las Vegas and roasting coffee is one of them. We’re interested on your products. Is there a sampler pack raw coffee beans available for us to try?
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SSSteve Sylvester
Hi, I was recently in Costa Rica and had the most amazing coffee in Tamarindo . It was like drinking velvet . Was it Tarrazu ?
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KKellychoularton
Thank you so much
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CCCindy Castelazo
Hi, I just came across your website and I’m excited to try something out! I have heard that shade grown coffee is less acidic. I would like something organic and shade grown but that still retains some acidity as I have tried some low acid coffees that ended up tasting flat to me. Any recommendations? Thanks!
I have a friend that lives in Tennessee. Do you ship to Tennessee? Thank you, Kathy Hume